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Elements of Pragmatic Enterprise 2.0
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We have spent years creating an effective and repeatable approach to Enterprise 2.0 and have developed a strategy and implementation model that integrates a key set of issues that must be dealt with in order to be successful with enterprise social computing. We also understand that accessing the promise of social media in the enterprise requires both a clear understanding of the potential as well as how to proactively deal with any concerns.
The key aspects of our approach:
- Understanding of business needs. Social computing must operate in a business context and address real business problems if it's to be truly relevant and useful.
- Social tools are just a small part of the story. Effective social tools are a vital prerequisite but most of the social computing story is one of culture and business change.
- Security is a central requirement. To be effective in large organizations and protect IP and privacy, security needs must be a top priority.
- Community management is essential. Social software is different than previous communication and collaboration models, good community management is required to manage concerns as well as access ROI.
- Good policy and governance is based on real ground truth. Strategic project intelligence is necessary to get to the heart of issues involving change and social computing.
The overview above shows the key moving parts of our approach to enterprise social computing. And though our approach is the most complete you'll find, our agile delivery method ensures that all of these important items are wrapped seamlessly into a lightweight delivery model that won't bog you down and enables you to create value quickly.
